Best serum in India
10 serums, from the products Miyu has read the most reviews for.
How this list is made
Every product here is a serum, and has at least five reviews Miyu has read. They are ranked by how positively reviewers talk about them, weighted by how many reviews there are, minus how often reviewers report a skin problem — breakouts, irritation, dryness or darkening. Nobody pays to be on this list.
What suits most people may not suit your skin. Ask Miyu to check one against your own skin.
#1 · The Derma Co
10% Niacinamide Face Serum with 2% Zinc PCA - 50ml
Best for: controlling oil; reducing breakouts
Reviewers like: Fades pigmentation and dark spots
Avoid if: very dry skin (may be too drying); sensitive skin (patch test first)
#2 · Colorbar
Luminous Glowing & Brightening Serum
Best for: uneven skin tone; dull skin
Reviewers like: Lightweight and absorbs quickly
Avoid if: very dry skin (may need more); sensitive to high niacinamide
#3 · Conscious Chemist
Anti Ageing Defence & Repair
Best for: reducing fine lines; improving skin texture
Reviewers like: Lightweight and absorbs quickly
Avoid if: pregnant or breastfeeding; very sensitive skin
#4 · Conscious Chemist
Trubiom Pigmentation & Dark Spots Treatment Serum
Best for: fading dark spots; uneven skin tone
Reviewers like: Reduces acne and acne marks
Avoid if: very dry skin (may need more hydration); sensitive to niacinamide
#5 · Foxtale
AM/PM Spot reduction
Best for: reducing dark spots; uneven skin tone
Reviewers like: Reduces dark spots and pigmentation
Avoid if: sensitive skin (contains fragrance); very dry skin
#6 · Pilgrim
2% Hyaluronic Acid Hydration Super Serum
Best for: daily hydration; plumping skin
Reviewers like: Provides glow and hydration
Avoid if: none
#7 · The Ordinary
Alpha Arbutin 2% + HA Face Serum Dark Spots & Pigmentation
Best for: reducing dark spots; evening skin tone
Reviewers like: Reduces dark spots and acne marks
Avoid if: very sensitive skin; using other strong brighteners
#8 · Minimalist
Retinol 0.6% Face Serum
Best for: first-time retinol users; fading fine lines
Reviewers like: Reduces acne scars and improves skin texture
Avoid if: pregnant or breastfeeding; sensitive skin (start slow)
#9 · Foxtale
Hyaluronic Acid Serum
Best for: dry, dehydrated skin; improving skin plumpness
Reviewers like: Provides intense hydration and plumps skin
Avoid if: very oily skin in humid weather
#10 · Foxtale
12% Niacinamide Clarifying Serum
Best for: reducing breakouts; minimizing pore appearance
Reviewers like: Fades acne scars and dark spots
Avoid if: very dry skin; sensitive to high niacinamide
Want one pick, just for you?
Miyu asks a couple of questions and recommends one — and tells you what to watch out for.